How will you

#VERSASTYLE today?

Choose your style

Sta-Sof-Fro #Versastyle Advert

I AM #VERSASTYLE

Sta-Sof-Fro TC Commercial Corn Row

Sta-Sof-Fro TV Blowout & Extensions

Sta-Sof-Fro TV Colour Dye and Relaxer

Sta-Sof-Fro TV Braids

Sta-Sof-Fro TV Commercial

ABOUT US

Making its way into its sixth decade, Sta-Sof-Fro has been a trusted, celebrated and respected hair fashion brand in African markets since the 1960s.

Sta-Sof-Fro has invested careful attention and great detail into testing and formulating its products, so that the science behind the ingredients adheres to our strict commitment – to provide the best products in the categories we compete in.

Sta-Sof-Fro Braids model

Choose the right product for your #VERSASTYLE

Select a hair type below and find the perfect product combination for your beautiful natural hair

Straight hair texture

Retain Moisture while keeping hair smooth from root to tip

Find Your Combo

Soft Curls

Select Products to stop excessive dryness and brittleness

Find Your Combo

Maintaining Braids

Create more Definition; lasting moisture, without the heavy feel.

Find Your Combo

Get ready to put some spring in your coils! its all about moisture!

Find Your Combo

Colour

“Defining myself, as opposed to being defined by others, is one of the most difficult challenges I face.”

– Carol Moseley-Braun

Sta-SofFro Relaxer Model

“Give light and people will find the way.” – Ella Baker

Sta-Sof-Fro Blowout Relaxer Model

‎”Living in the moment means letting go of the past and not waiting for the future. It means living your life consciously, aware that each moment you breathe is a gift.”

– Oprah Winfrey

Sta-Sof-Fro Braids Model

“If you don’t like something, change it. If you can’t change it, change your attitude.”

– Maya Angelou

Sta-Sof-Fro Dreadlocks Model

“It’s not the load that breaks you down, it’s the way you carry it.” – Lena Horne

Contact US

South Africa: 086 000 2652

UK: 0800 783 9706

For any enquiries, please feel free to email us here:

You can purchase through

all good retail and wholesale stores.